Gergei Sada established the jewelry workshop in 1948 and his son Salim took over after being trained by his father. With the Lion symbol as the trademark, the business utilised modern technology to commence the production of platinum jewelry in addition to gold in the 1980s. By time, the workshop was able to create high accuracy designs using 3D computer software and that resulted in distinguished jewelry design of high accuracy and lighter weight. In 2011, the workshop won the creativity and invention golden prize at Al-Basel exhibition.